Is apathy the biggest barrier to stopping climate change? How do we persuade millions of preoccupied people to put climate into the “urgent/important” box? And do we need to convince the Inhofes to join our side – or can we save the planet without them?

These questions and more are answered by ex-pollster and mega brain Leo Barasi, who joins us to talk about his new book The Climate Majority .

You can order Leo’s book at

Sustainababble is your friendly environment podcast, out weekly. Theme and other music by the legendary Dicky Moore –

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