Is apathy the biggest barrier to stopping climate change? How do we persuade millions of preoccupied people to put climate into the "urgent/important" box? And do we need to convince the Inhofes to join our side - or can we save the planet without them?These questions and more are answered by ex-pollster and mega brain Leo Barasi, who joins us to talk about his new book The Climate Majority .You can order Leo's book at https://newint.org/books/politics/the-climate-majority/Sustainababble is your friendly environment podcast, out weekly. Theme and other music by the legendary Dicky Moore – https://soundcloud.com/dickymooAvailable on iTunes, Acast, Soundcloud & all those types of things, or at sustainababble.fish. Visit us at @thebabblewagon and at Facebook.com/sustainababble. Email us at hello@sustainababble.fish.